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Now displaying: August, 2019

Welcome to the Exposure Ninja Digital Marketing podcast, here to help you grow your business through better visibility, higher conversions and Ninja marketing strategies.

Aug 27, 2019

In this week’s episode of the Exposure Ninja Digital Marketing Podcast, we are pleased to be joined by the Marketing Director of Kolabtree, Jonathan Hedger. 

Kolabtree is an exciting platform that offers businesses and organisations the chance to work with world-leading experts and academics to create powerful, specialised pieces of unique content to super-charge marketing efforts. In the modern age of Google, authority and expertise are crucial when it comes to developing trustworthy content that ranks. With E-A-T proving so important in 2019, now is the time you should start thinking about how to give your content the clout it needs to perform well in search. 

What Can You Expect to Learn About Increasing Your Rankings in This Episode?

Episode 136 of the Exposure Ninja Digital Marketing Podcast is all about how collaboration could be the key to mastering E-A-T and propelling your brand into newfound areas of online marketing success. Tim and Jonathan talk you through how collaborative content can be used to increase your rankings. Today you’ll learn:

 

  • The key industries that need to consider collaboration to secure authoritative and trustworthy content.

 

  • About fascinating case studies that demonstrate how collaborative content can transform your marketing efforts in a big way.

 

  • How experts go about creating authoritative content to bring your business the credibility it needs. 

 

  • Why this kind of authoritative content is so important for increasing your search engine rankings.

 

  • How to use collaborative content to build website backlinks.

 

  • Techniques and methods to get the most value out of your experts when it comes to producing collaborative content.

 

  • About the benefits beyond simple marketing, from new product creation possibilities to enhancing the services you offer.

 

  • How to find the right kind of collaborators; collaborators that are going to help your business thrive.

 

  • Tips for understanding collaborative content budgets, how much to invest, and where to draw the line.

 

  • The best way to find collaborators that you need. Where to look and how to contact them. 

For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/podcast/episode136

Aug 21, 2019

In this week’s episode of the Exposure Ninja Digital Marketing Podcast Tim is joined by online sales-generating machine Wayne Dharana. Our resident marketing guru, Wayne has an unbelievable record when it comes to building successful client relationships and making those all-important sales.  

Today, Wayne talks us through the power of the humble email, looking at everything from why it still has a place within your communication structure to how to use it to make your business money. Whether you are looking to improve the way you interact with customers or want some tips on the best way to market your business over email, this is the podcast episode for you.  

What Can You Expect to Learn From This Podcast? 

The goal of this podcast is to gain some real insight into how to craft perfect sales emails, direct from a true sales master. Stay tuned to find out:

  • Why, despite new innovations in communication technology, you should still be using classic email for your business
  • Expert tips on how to think about automated email marketing for better growth opportunities 
  • How to email with clarity, and use your messages to progress client communication strategies; ultimately leading customers to where you want them to be
  • Best practices for sending follow up emails and how to make sure they get the right response
  • The best way to use language and tone of voice to approach your customers to create a personal connection and boost sales
  • Techniques to use that support higher rates of invoice payment
  • Why a personal style and persona is essential for engaging customers
  • Wayne’s top tips and golden rules for crafting the best possible sales emails
  • How to use emails to manage client expectations.

For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/podcast/episode135

Aug 14, 2019

In this week’s episode of the Exposure Ninja Digital Marketing Podcast, Tim is joined by founder of Kindlepreneur, Dave Chesson. A platform devoted to turning eBook authors into bestselling writers and award-winners, Kindlepreneur is renowned the world over for its ground-breaking online marketing methods and success stories. 

Today, we put Dave’s skills to the test, as he runs through a live demonstration of Amazon marketplace optimisation, using Tim’s own book ‘How to Get to the Top of Google’ as the guinea pig. 

If you are looking for honest and genuine tips on how to turn your book into a business-building bestseller, make sure you tune it to one of our most insightful podcast episodes to date. Even our marketing experts at Exposure Ninja learned a thing or two from Dave’s world-class industry expertise. He really doesn’t hold back!

What can you expect to learn from this podcast episode? 

Why you should write an eBook for your business

  • How to use a book to acquire more customers, and better customers, too!
  • How to optimise your author page and profile to establish authority 
  • What you can do you improve your book’s sale page and drive up conversions
  • Tips for writing titles, subtitles and product descriptions for your eBook
  • Ways to think about what your readers want to better steer their decision-making process
  • Dave’s key points on creating a compelling call to action
  • Unique insight into Amazon marketplace heat-mapping and retinal tracking
  • How to use editorial and customer reviews for sales growth — with insider tips on how to get more reviews, too!
  • Reasons to use Amazon ads to boost sales — Learn how to use Amazon ads through Kindletrapenuers’ free course
  • Dave reason’s his number one tactic for increasing sales and visibility on the Amazon marketplace

VIDEO BONUS: If you can, make sure you check out this latest episode in video form. Dave Chesson’s live run-through of Tim’s book is best experienced through a visual medium.

For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/podcast/episode134

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