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Now displaying: May, 2019

Welcome to the Exposure Ninja Digital Marketing podcast, here to help you grow your business through better visibility, higher conversions and Ninja marketing strategies.

May 21, 2019

In this week’s episode of the Exposure Ninja Digital Marketing Podcast, Tim is joined by Prabhat Shah, founder of Day to Day eBay and all around Amazon marketing BEAST!

Prabhat has been working with Amazon sellers for over 10 years and has some serious, game-changing knowledge to share for any online sellers that want to expand and improve their visibility on Amazon.

Now, we can probably all agree that Amazon is the King of eCommerce — in the 25 years since its creation, Amazon has steadily overtaken all other online marketplaces to become the go-to eCommerce platform for online shoppers. Every month, over 197 million people around the world visit Amazon.com — to put that number into context, that’s more than the ENTIRE population of Russia…

Put simply, if you're selling products online, you cannot afford to ignore Amazon!

What can you expect to learn from this podcast episode?

In this episode, Prabhat takes us behind the scenes of how to rank organically on Amazon, how to get the most out of Amazon's Ad platform, and reveals some of the ridiculously sneaky and hyper-aggressive strategies that Amazon is using to dominate its space!

Here are some of the awesome things we cover in this episode:

  • Organic Visibility: What does Amazon look for in a product listing in order to rank it prominently?
  • Amazon Reviews: How many do you need? What about review quality and sentiment?
  • Product Descriptions: How long should they be? What about keywords? Should you embed images?
  • Amazon Books: Ranking on bestseller lists is key to maintaining sales - how important is this for other physical products?
  • Seller Competition: What if I'm selling a product that Amazon already sells? How can I compete?
  • Amazon Ads: Why are they a good idea? What sort of products work best?
  • CPC: What sort of cost per click should I expect through Amazon Ads? How big a percentage should I be willing to give up to Amazon?
  • Does Amazon Ads impact organic listings?
  • What are some of the top differences between a beginner/unprofitable Amazon Ads campaign and a finely-tuned profitable one?

As always, HUGE thanks to Prabhat for joining us on the show.

For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/episode128

May 14, 2019

In this week’s episode of the Exposure Ninja Digital Marketing Podcast, Tim is joined by Alex Nerney, the blogging behemoth behind Avocaduand Create and Go.

Alex has managed to build up both of his blogs using a super savvy content creation strategy to drive tonnes of relevant traffic, both organically and through Social Media.

In his first year of blogging, Alex managed to generate over $100,000 in revenue from his blog, which is pretty spectacular!

What can you expect to learn from this podcast episode?

While Alex’s main blog is focussed within the health and fitness niche, there are plenty of lessons to be learned here for ANYONE who’s currently running (or trying to run) a business blog!

Here are some of the questions Tim puts to Alex during the show:

  • What are Avocadu and Create and Go all about and how do you make money?
  • Health and weight loss is a super competitive niche, why did you pick that market and weren’t you intimidated by the competition?
  • Take us back to the early days. What were your traffic numbers like initially and how did you avoid getting disheartened?
  • How did you start to create posts that brought in traffic? What did you change?
  • How do you choose what to write about?
  • What are your current top traffic sources? Do you pay for traffic to either blog?
  • How do you think about how much to spend?
  • What have you experimented with that did/didn’t work?

Massive thanks to Alex for joining us on the show.

Make sure you go and check out some of the killer content on Create and Go and if you’re a fan of Facebook groups – head on over to the Honest Bloggers Create and Go Blogging Community!

 

For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/episode127

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